The Politics of Pride: How Football Jerseys Became a Battleground in Latin America In regions where football is deeply ingrained in the culture, it's no surprise that national jerseys have become potent symbols of national pride and identity.
But as the recent World Cup has shown, this enthusiasm for the jersey can be exploited by politicians seeking to tap into the emotions of the masses.
Brazil's yellow and green jersey has been caught in a bitter dispute between the left and right wings of politics.