The YouTube Gauntlet: A New Barrier to Entry As the largest video sharing platform on the planet, YouTube has long been a breeding ground for creators, offering an unprecedented opportunity for individuals to turn their passions into full time careers.
However, beneath its seemingly democratic facade lies a complex system that increasingly favors established voices over newcomers.
The latest tweak to this machinery – doubling the watch hour requirement and tripling the Shorts view threshold for monetization – is the most significant hurdle yet.